Weekend news out of the UK advetising agency KZero: they are offering marketing safaris in Second Life. Aimed at introducing UK marketers to the benefits of the virtual social world, the safaris are guided tours of five to ten key areas of Second Life - i.e. company presences there. Their safari website sold me - looks fun and easy.
Registration for the safaris starts February 23rd.
KZero entered Second Life a few months ago, with offices located on KOne in SL.
February 12, 2007