SL Business Communicators April Meeting: Market Truths and Edelman PR

You may be aware of the recent release of Market Truths' Brand Perception study that indicated 49% of Second Life residents feel positively about brand presences in SL.  If you follow such things, you may also put Market Truths' name together with the recent Edelman PR Business Plan competition - Market Truths' business plan came out on top.

I thought we should get Edelman and Market Truths together with SL Business Communicators to explore the compettion and the intriguing findings of the Brand study.  So, mark your calendars for:

Friday, April 20th at 12:00 noon, SLT.

Pebbles Hannya (Mary Ellen Gordon), President of Market Truths will join us in Second Life along with G24khamr Goodfellow (Gary Goldhammer), Vice President of Edelman Interactive Solutions.   Pebbles will delve into the SL Brand Perception study, it's findings and it's methodology - and answer your questions about it.  She'll also share her experiences with the SL Business Plan competition and what the results of her win have been.  G24Khamr of Edelman will share information on Edelman's decision to sponsor the SL Business competition as well as their work with Market Truths as its winner.  We might even persuade him to share his thoughts  on the findings of the Brand study, and what virtual world issues Edelman is addressing with their clients.

Our membership has grown to nearly 300 members, so if more of you wish to attend than we can accommodate at once, we will offer a second meeting/session to accommodate as many as possible.  So RSVP-IM me (Znetlady Isbell) in-world to get your name on the attendee list.

If you need any assistance with joining the group, attending the event, or have a question, IM me.

Note to calendar:  SLBC Meeting, April 20 - Noon SLT.

Hope to see you there!

April 12, 2007