Saturday Market Research Class Added

There is a robust interest in the Conducting Market Research in Second Life class we are holding next Thursday.  In fact that class is full, so we are adding one scheduled for Saturday, February 10th at 1:00 p.m.  I'm hoping this also accommodates those who were "time challenged" by the earlier date and time.  Always an issue for our global collaborations.  This is thanks to the kindness of Pebbles Hannya of Market Truths and the SL Business Communicators members appreciate her sharing her expertise so generously (and getting up so early in New Zealand).  /clap

Here are the details on the added/repeated class.  If you are interested in attending the Saturday class, or moving your Thursday reservation to Saturday, IM me in world (Znetlady Isbell) or email me in the real world.

Class Title: Conducting Market Research in Second Life.

Instructor:  Pebbles Hannya of Market Truths will share her experience and expertise on getting the most out of your research efforts in SL while adhering to SL culture and best practices.

When:  Saturday, February 10, 2007 at 1:00 p.m. SLT

Description:  Businesses have an opportunity to use Second Life to understand their customers and potential customers better, but following best practices with regard to ethics, privacy, and confidentiality is just as important when conducting (formal or informal) research in SL as it is in RL. In this session, some of the major principles underlying ethical codes and best practice guidelines will be explained.  We'll discuss how professional guidelines apply specifically to Second Life and the information collected in SL.

Market Truths is a real world marketing research company who established a Second Life presence early on, and has published two Second Life research studies, including the most recent on the fashion industry in Second Life.

February 2, 2007

Comments

[Ray]

Sorry for stupid question, but what meens that SLT:

When: Saturday, February 10, 2007 at 1:00 p.m. SLT

[Linda Zimmer]

SLT is "Second Life Time" - which is the same as Pacific Time. Linden Lab, the creators, are located in San Francisco and so SLT tracks to Pacific.

I'll be more clear about that - thanks for asking!

[Ray]

Thanks dude!