"About a year or two ago it became clear to us that we can't solely rely on the fact that our readers' eyeballs will come to the WasingtonPost.com domain. In order to play in this Web 2.0 world of distributed content media companies have to get your content to the place where people are consuming information, whether it's on our site or Facebook or MySpace or iGoogle."
-- Ken Barbieri, director of business development at Washingtonpost.Newsweek Interactive
via ClickZ
